Thursday, 3 September 2015

Mercedes-Benz Launches the Performance Legend Mercedes-AMG C 63 S

By 121 News

Chandigarh 03rd September:- Mercedes-Benz today launched the new generation of its highest selling AMG model ever, the all new AMG C 63 S. The tenth high performance AMG model to be launched in the Indian market, the AMG C 63 S augments the model range of Mercedes-Benz's best-seller and the '2015 World Car of the Year', the new C-Class, even further. The new Mercedes-AMG C 63 S is a powerful high-end rear-wheel drive sports car powered by a 4.0-litre V8 biturbo engine, developing an output of 375 kW (510 hp), making the V8 model the most powerful car in its segment. The new AMG C 63 S was launched by Eberhard Kern, Managing Director and CEO, Mercedes-Benz India.

Eberhard Kern, Managing Director & CEO, Mercedes-Benz India commented on the launch that the C 63 AMG has been a legendary sports car and with the launch of the new generation AMG C 63 S, the success story of the Mercedes-AMG brand will be further rooted in India. Be it power, driving dynamics or appointments, the Mercedes-AMG C 63 S sets a whole new benchmark and reinforces our brand claim of 'Driving Performance', like never before. I am quite certain that the driving dynamics, agility and sportiness of the AMG C 63 S will thrill our AMG customers. The AMG 4.0-litre V8 biturbo engine of the Mercedes-AMG C 63 S enthralls with its fulminating power delivery and highly emotional engine sound, attributes which every AMG customer cherishes. In terms of output, torque and fuel consumption, the C 63 S takes the peak position in its segment. It once again demonstrates Mercedes-Benz's technological leadership in the high-performance segment. We clearly have a winner with the new AMG C 63 S, off or on the race track.

Eberhard Kern further elaborated that this is the tenth AMG model we are introducing as there is an increasing demand for our high-end performance cars. The launch of the AMG C 63 S furtherreiterates our 'top of pyramid' product strategy which highlights our endeavour in offering the best products from our global portfolio for our Indian customers. The AMG C 63 S will play a key role in strengthening Mercedes-Benz's strong presence in the performance car segment.

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