MTV’s Bloc Party To Go National with a Twelve-City Tour

By 121 News Reporter

Chandigarh 03^rd February:- MTV This year takes the Bloc Party national with a twelve city tour, which means - MORE CITIES, MORE BLOCS, MORE PARTIES, MORE MUSIC, MORE BOOM and definitely MORE BANG! It's that kind of party where you don't have to go out, the party comes to you, right at home in your own bloc! So invite MTV to party in your bloc as it returns with the second edition of Karbonn Smart MTV BLOC PARTY. This year, the 2-day music sensation, Karbonn Smart MTV Bloc Party will be hosted by Nikhil Chinapa and will have the best of International DJs and Indian EDM artists spinning music across all electronic genres like dubstep, trap, progressive, deephouse and much much more. Extravagant soirees with the world's best DJs and massive night parties spread out across the whole bloc would surely be a delight for the dance music fans in the city. The MTV Bloc Party wrist-band will allow the party hoppers access to all the night parties happening in the bloc and club-hop with MTV's hop-on-hop-off Bloc Party cabs that will ferry revelers across venues to ensure seamless transition. But, which city and which bloc will host the Karbonn Smart MTV Bloc Party this year? – MTV has an interesting take on that.

This year, to find the perfect location for the coolest party ever, MTV will be traveling to different blocs across 12 cities such as Mumbai, Delhi, Ahmedabad, Jaipur, Kolkata, Chandigarh, Pune, Bangalore, Hyderabad, Indore, Lucknow and Ranchi. Through the month of February, these cities will be dancing away to the crazy music by the most exciting names from the world of Electronic Dance Music (EDM) including the likes of Nucleya, Nawed Khan, Lost Stories, DJ Sa, Rohit Barker, Tuhin Mehta, DJ Inferno, Folic State, Qwiver, Bajje Squad, Ez Riser. And, the exact address of the 2-day music sensation Karbonn Smart MTV Bloc Party will be announced post that. So, India, get ready to put on your dancing shoes to impress MTV and call MTV's Bloc Party to your bloc.

Speaking about Karbonn Smart MTV Bloc Party, Sumeli Chatterjee, Head – Marketing, Media & Insights, MTV India, said, that MTV's Bloc Party is so much more than just any party. One ticket gives access to multiple parties, and a feast of a dance music extravaganza. MTV's Bloc Party is built around the city and all its uniqueness. It's about the best of dance music that is served right at your doorsteps. Step out of your home/ office/ college and step right into in a massive dance party – all right in the middle of the bustling city. With the sundown, the party spills out to the whole bloc and so does the madness. Imagine a crazy club-hop where the entire bloc parties with you and the music follows you. And, this time around, the theme is - The more, The better! We're playing with music, light and geometry to provide a fun audio-visual experience to people like never before. With the madness spreading to twelve cities, one can only imagine how crazy this edition of the MTV Bloc Party is going to be.

 

Speaking on the association with MTV Bloc Party, Shashin Devsare, Executive Director, Karbonn Mobiles said that MTV has the finger on the pulse of the youth and by partnering with the channel on exclusive concepts like MTV Bloc Party, we are looking forward to reaching out to the urbane youth who prefers to be connected with their peer groups 24X7 and enjoys innovative technology. By combining cutting-edge mobile technologies with the best of music & dance experience, we at Karbonn endeavour to bring the consumers larger-than-life opportunities of entertainment, fun and engagement.