Honda 2 Wheeler Inaugurates its Landmark 100th ‘Best Deal'

By 121 News

Chandigarh 28^th July:- Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) today inaugurated its landmark 100^th 'Best Deal' outlet – the industry's first organized retail set-up exclusively for certified Honda pre-owned 2Wheelers at Jhaveri Honda in Tardeo Road, Mumbai.

Honda has rapidly expanded its Best Deal network footprint and is now covering 70 cities across 19 States of India. Honda added 55% of the network in last 2 fiscals itself and in just 3 years, Honda has already served over 45,000 pre-owned two-wheeler customers.

Elaborating on this milestone, Yadvinder Singh Guleria, Senior Vice President, Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd., said that as a pioneer, Honda introduced the concept of Certified Pre-owned Outlets - Best Deal. This allows us to create more touch-points of interacting with customers and also tap into the huge potential that the pre-owned 2wheeler market offers. Our experience shows that the pre-owned industry is evolving very fast. He further said that the replacement cycle for 2wheeler has come down from 7-8 years to 3-5 years in a decade. With shrinking replacement cycle of the 2wheeler industry, Honda sees immense future potential in pre-owned 2wheeler retails and we are aggressively scaling up this business. We aim to double the Best Deal count to 200 outlets in the next 2 years.