Thursday, 27 May 2021

From College Students to Design Engineers: The Heart-Warming Story of Lava's Design in India Contest Winners

By 121 News
Chandigarh May 27, 2021: -Lava International Ltd, a leading Indian mobile manufacturing brand, announced the winners of its Design in India (DII) contest. The contest received an overwhelming participation of 12000+entries from across the country. Based on the stages of the contest-ideation, prototype creation and presentation to the jury, three teams-Ingenium, Invincible, and Magma were declared winners. The winning teams will receive a cash prize of Rs 50000, Rs 25000, and Rs 15000 respectively.

Apart from the winning teams, the company selected two young engineers- Nafih Ahammed A.A and Syamala Dasika to join Lava's Make in India journey by extending them a placement offer. These two young engineers who stood out in the competition will now join Lava's India Design team and contribute to India's Atmanirbhar journey.

Speaking at the event, Sanjeev Agarwal, Chief Manufacturing Officer of Lava International said that the idea behind the contest was to pool in local Indian talent and groom them so that they become future phone designers of India. Phone designing is a niche skill that needs lots of investments in terms of time and money. As of now, most of the smartphones sold in India, are designed outside the country. We aim to build a generation of phone designers from within India.

Meet the young faces of Lava's India Design team:

Nafih Ahammed A.A, (24 years) who hails from a small village called Marancheryin Kerala and a student of NSS College of Engineering, believes that participating in the Design in India contest was a huge turning point in his life. Commenting on his achievement, Nafih said that over the years, he participated in numerous technical events and competitions but DII became a game-changer for him. He always had a strong inclination towards semiconductor physics &electronics and was looking for a way to apply his knowledge in the real world. He is grateful to Lava for providing me a platform to demonstrate his skills.

Interestingly at this young age, Nafih alsofeels very responsible towards the environment and has been looking for ways to recycle the e-waste from quite sometime. He believes that with an opportunity to work at Lava, he will be able to do something fruitful in this direction.

Syamala Dasika,(22 years) a student of Sir C.R. Reddy College of Engineering, Andhra Pradesh, the contest was like a ray of hope, amidst the darkness of uncertainty surrounding her future.

When asked about her experience in the contest, Syamala said that the entire contest was a huge learning experience for her. It taught me to work hard for her dreams and never doubt herself again. She believes that if you are talented and constantly work hard, you become invincible (the philosophy which also kind of inspired the name of her team).  She will remain forever grateful to Lava for giving her an opportunity to prove herself. It is an honor to be a part of India's first mobile design team.

Lava's Design in India contest consisted of three rounds- ideation, prototype creation, and presentation to the jury. Throughout the process, the participants were mentored by Lava's design team. The final winners were decided on the basis of creativity, functionality, and uniqueness and the panel was led byLava's Chief Manufacturing Officer, Sanjeev Agarwal.

Commenting upon the success of the contest Agarwal, said that the enthusiasm for the contest was beyond our expectations. All the prototypes that the contestants presented to us were astonishing and stood out. It really became a task for us to select the winner. Our country has an abundance of talent, and if guided in the right direction, they will be able to do wonders in the future. With such talent, we are definitely moving towards self-reliance (Aatmanirbhar Bharat). We hope more companies shift their base to India.

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