PGI HOLD STATE LEVEL INTEGRATED HEALTH PROMOTION PROJECT WORKSHOP

By 1 2 1 News Reporter

Chandigarh 30^th July:- School of Public Health (SPH), PGI in partnership with Department of Health and Family Welfare of Punjab and Haryana State, is undertaking a project entitled, "Development of Integration Model for Health Promotion in a District Setting". The project aims to assess the situation of IEC/health education activities at a district level, build the capacity of staff for health promotion at district setting, develop an integrated model of health promotion, and implement it on pilot basis in the districts. If found feasible and successful,it will be replicated at state and national level under National Health Mission (NHM).

The situation analysis of IEC/BCC activities in the selected districts has already been carried out. The findings suggest that at present, the health promotion component is fragmented and not uniform across different health care levels at a district setting. It is yet to be recognized as a critical domain of health service delivery. Mostly the scope of IEC/BCC activities in the district is limited to distribution of IEC materials and conducting group sessions on reproductive health issues per se. The health system lacks integration of IEC/BCC activities within the existing national health programs with very little emphasis on NCD risk factors. There is no annual calendar of activities.

A draft of manual for building the capacity of the staff such as health workers and counselors has been developed. As a part of developing strategy for implementation and finalization of the manual, School of Public Health is organizing a 'State Level Stakeholders' Workshop for Strategic Planning' on 31st July, 2014 at School of Public Health, PGIMER, Chandigarh. This workshop will include 40 stakeholders of Punjab, Haryana & Chandigarh besides officials from Ministry of Health and Family Welfare (MOHFW) and ICMR, New Delhi. State Mass Media Officer, Programme Officers of various national health programs, faculty from PGI, GMCH, Fine Arts College and Punjab University will be the participants.