Zac Hollis, Brand Director, ŠKODA AUTO India, said that both our INDIA 2.0 products have entered the market in an extremely challenging backdrop. A global pandemic, intermittent lockdowns, economic upheaval, geopolitical instability, and now a continued semiconductor shortage upsetting supply chain. So, it's an incredible achievement for all of us ŠKODA AUTO India to continue breaking and setting new sales records. It's the result of all-round work from all our teams Together, we will ensure that 2022 will be our 'Biggest Year' in India.
ŠKODA AUTO India is already beating projections and targets for 2022. Just last month, the company hit 205+ customer touchpoints from 175 in December 2021. The company has now reset its projections to 250 customer touchpoints for 2022 over the previously set 225 touchpoints. The manufacturer's oldest nameplate, and one of India's longest-running cars in continuous production, the ŠKODA OCTAVIA, crossed the 1 lakh mark recently. With sedans like the OCTAVIA and SUPERB leading their segment, the KODIAQ already sold out for the year, and the INDIA 2.0 heroes, the SLAVIA and KUSHAQ clocking in healthy numbers, the Czech manufacturer with a 2-decade legacy in India, is growing from strength to strength.
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