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Wednesday, 30 September 2020

Honda Roars into the Mid-Size Motorcycle Segment Unveils HIGHNESS - CB350

By 121 News

Chandigarh Sept. 30, 2020:- Making a grand entry in the mid-size 350-500cc motorcycle segment, Honda Motorcycle & Scooter India Pvt. Ltd. today announced its global unveiling of the brand new H'ness - CB350. Built with 9 new patent applications, H'ness - CB350 is the 3rd BSVI model in the Honda's BigWing portfolio – its exclusive Premium Bike vertical.

Also marking their Digital presence on this global unveiling of H'ness - CB350 were Mr. Noriaki Abe (Managing Officer, Honda Motor Co., Ltd. & Chief Officer, Motorcycle Operations, Honda Motor Co., Ltd.) and Mr. Masayuki Igarashi (Operating Officer, Honda Motor Co., Ltd., Chief Officer, Regional Operations (Asia & Oceania), Honda Motor Co., Ltd. President and CEO, Asian Honda Motor Co., Ltd) from Japan.

Speaking on this occasion, Atsushi Ogata, Managing Director, President & CEO, Honda Motorcycle & Scooter India Pvt. Ltd., said that globally, CB series of motorcycles symbolize Honda's history of challenges. For more than 60 years, Honda has consistently given the prefix "CB" to models representing on-road sports. Also, the riders have always been the focus in the evolution of the CB. It was once again the Indian riders who motivated the development of H'ness - CB350. To this end, the latest technologies are generously reflected in its 9 new patent applications. Today, we are proud to usher in a new motorcycling culture in the mid-size segment with this global unveiling of H'ness - CB350.

Elaborating on H'ness - CB350, Yadvinder Singh Guleria, Director–Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd., said that the basic value of H'ness is in its majesty which enriches rider's motorcycling experience to "go further with free spirit", encounter new roads and landscapes with Honda's unrivalled reliability. With its authentic roar, upright road presence & a wide range of new values, H'ness - CB350 delivers an unmatched riding performance. H'ness - CB350, proudly takes forward the rich legacy of Honda's CB DNA and provides the joy of riding through a wide range of situations like daily use in the city or long road trips. Get ready for a true companion that radiates royalty & evokes emotion.

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