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Chandigarh 24th March:- Renault India, one of the fastest growing automotive brands in India, created history with its Global car for Conquest, Renault Kwid. This Attractive, Innovative and Affordable car, is a true game-changer and volume driver for Renault India, selling more than 1, 30,000so far. Staying true to its commitment to keep building on the success of Kwid with breakthrough product innovations, Renault launched the new Kwid CLIMBERtoday, at an affordable introductory price of INR25, 000 more than the Kwid1.0L SCe (Smart Control efficiency) MT and AMT. With the launch of Kwid CLIMBER, Renault has made a conscious effort to create a vehicle that is a perfect semblance of style and premiumness.
Speaking on the launch of Kwid CLIMBER, Sumit Sawhney, Country CEO and Managing Director, Renault India Operations, said that Renault Kwid is a great success, revolutionising the compact hatchback segment in India. At Renault, we are committed to our core specialty of 'concept innovation', with the endeavour of redefining a segment, offering new and innovative products to customers. The Renault Kwid CLIMBER has been developed keeping in mind specific customer needs and caters to diverse audiences, becoming the perfect offering for young achievers who are moving up places steadfastly. This new launch reflects our intent to keep pace with global innovations and at the same time make products to suit the local needs.
He added that the Kwid CLIMBER which made its world premiere as a concept vehicle at the biennial Auto Expo 2016 gathered tremendous attention. Designed and developed by Renault's design studios in Mumbai and Chennai, the CLIMBER demonstrated Renault's progressive design innovation while underscoring Renault's commitment to the Indian market. The KwidCLIMBER concept proves the highest degree in which the KWID can be customised.
Sumit Sawhney said that Kwid CLIMBER will offer segment leading length, power to weight ratio, boot space, ground clearance and cutting edge technology. It boasts of several first-in-segment features led by its SUV inspired design, 7-inch touchscreen MediaNAV system, digital Instrument cluster, one-touch lane change indicator, radio speed dependent volume control and pro-sense seat belt pretensioners with load limiters. Best-in-class features include its boot capacity of 300 litres, ergo-smart cabin, multiple storage spaces, upper segment body dimensions, interior space, service parts maintenance cost, ride & handling and several personalization options.
With Kwid, Renault focused on getting the fundamentals right, in terms of product, design, features, technology, launch timing, value and strategy. Kwid has been a true game changer in all these aspects and was launched at 98% localization, which was also an industry first, and also strongly resonates with the Honourable Prime Minister's 'Make in India' ideology. Owing to its high localization levels, Renault has been successful in offering a very low cost of ownership to customers.
Sumit Sawhney further shared that our roadmap for India is very clear, with an immediate goal of achieving a market share of 5% in the near-term. We will continue with our product offensive strategy in India, as is reflected by the Kwid Climber launch, to substantially grow the Renault brand in India. He said that with this launch, we look forward to welcoming more customers into the Renault family as we endeavour to aggressively consolidate our presence in India. These efforts are accentuated by a clear strategy to enhance the customer brand experience, with several unique and pioneering initiatives already underway to ensure that customers have an unmatched and superlative association with the Renault brand.
EX-SHOWROOM CHANDIGARH PRICES
| Variants | Prices: Ex- Showroom Chandigarh |
| KWID CLIMBER 1.0L Sce | INR 4,31,003 |
| KWID CLIMBER AMT | INR 4,61,003 |
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