CERA Style Studio opens in Manimajra

By 121 News

Chandigarh 07^th September:- CERA, India's most preferred premium home solutions brand, opened its enlarged company display centre, CERA Style Studio, in NAC Manimajra here today.  The new display centre, spread over 5000 square feet over two floors, meant for touch-and-feel experience to consumers, was inaugurated by Mrs. Deepshikha Khaitan, Director of CERA Sanitaryware Limited.

CERA has displayed its four product categories prominently in CERA Style Studio and each section was unveiled separately. Ar. Manmohan Khanna, Chairman of Institute of Indian Interior Designers unveiled CERA's faucet display, Ar. Satish Saini, Managing Director of Architects Atelier unveiled CERA's tiles display, Architect Narinder Sahni, Managing Director of Aakar Foundation unveiled CERA's wellness display and Mr. Tejpal Gupta, Chairman of Chandigarh Citi Center unveiled CERA's sanitaryware display.

Mrs. Deepkshikha Khaitan said that CERA has been growing rapidly all over India, and Chandigarh, Punjab and Haryana have contributed immensely to CERA's growth.

Atul Sanghvi, Executive Director, CERA explained that with rapid expansion of both sanitaryware and faucet plants of CERA and with increasing consumer preference for CERA, the growth of CERA is much higher than the market growth even at times when the real estate growth was stagnated.  The credit goes to CERA's quality, brand equity, distribution strength and the support it receives from different segments of customers—end-users to developers to influencers to trade. He added that CERA's manufacturing plant for sanitaryware with a capacity of 3 million pieces per annum in Kadi in North Gujarat is the largest single location plant in India today.  Similarly, its state of the art manufacturing plant for faucets with a capacity of 7,200 pieces per day is equipped with the latest low pressure die casting machines, automatic chrome plating unit and an array of CNC machines and automatic polishing machines.

P.K.Shashidharan Senior Vice President Marketing said that CERA Style Studio displays the entire range of sanitaryware, faucets, tiles, wellness and kitchen sinks from CERA stable.  He added that CERA is leader in Punjab market and to retain the leadership in such a big market Company is trying very hard.